Institute Pour La Ville en Mouvement: RioPlus Business Sustainability Statement

Everywhere in the world, cities are expanding. In countries which remain largely rural, populations are increasingly moving to the towns.

In countries where urbanization has already gone a long way, urban life is shifting to a new everyday scale covering huge areas. In parallel, economic, social and cultural development is embedded in ever-increasing specialization, which requires more extensive and more diversified residential and employment catchment areas.

Against this background, urban transport is becoming more and more extensive and represents a challenge that is, in certain respects, new. It is no longer a question of just being able to move around for one reason or another, but of having access to genuine urban mobility, i.e. the material and cultural capacity to reach the different parts of the city at any time. With access to work, to housing, to education, to health, to leisure, to consumption, etc., therefore requiring more and more mobility, it may be said that we are witnessing the emergence of a right to mobility, a right that is “generic” insofar as the efficacy of most other rights ultimately depends on it.

The importance of urban movement in the day-to-day lives of individuals and in business activities also means that greater attention needs to be paid to the quality of the times and places of urban transport. Moreover, their expansion raises problems of different kinds, of multimodality and intermodality, of development, of information, of accessibility, of size, of safety and of environment.

Resolving these problems requires new approaches, a breaking down of the barriers between the different specialists and disciplines working on the city and transportation, transverse approaches that bring together previously separate stakeholders, education for public officials and the public alike. All these aspects constitute IVM’s “raison d’être”, the reason for the diversity of its Scientific and hand Strategy Committee, for its choice of projects, for the conception of its operating methods.

**This was originally the top 2 paras – but it might work as well within a factbox, with the website at the bottom
Launched by PSA Peugeot Citroën in June 2000, the Institut pour la ville en mouvement [City on the Move] seeks to contribute to the emergence of innovative solutions for urban mobilities. It brings together representatives of the corporate and academic worlds, researchers and practitioners from the social, cultural and voluntary sectors, along with municipalities, to work on joint action-research projects.

It seeks to test concrete solutions, to promote international comparisons, to identify the most original urban and architectural approaches. In China, Latin America, and Europe, the offices of City on the Move mobilize experts and expertise from multiple disciplines, disseminate knowledge and raise public awareness of the challenge that mobilities represent for the societies of today.

Institute Pour La Ville en Mouvement are sponsors of the RioPlus Business website and magazine.

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